Privacy Policy

WHO WE ARE

This Site is operated by CHY Consultancy Limited of 1 Melbourne Street, Hebden Bridge, HX7 6AS. CHY Consultancy Limited create and power location-based experiences on behalf of our clients. CHY Consultancy Limited is a data handler responsible for the processing of personal data under applicable data protection law.

CONTACT

If you have any questions at all in relation to our Privacy Policy please do mail info@ch-y.co.uk

EXPERIENCE SPECIFIC INFORMATION

Mobile content (Video, Photo Filter, Competition) can be unlocked and experienced for users that physically visit locations highlighted on a map.

INFORMATION WE MAY COLLECT FROM YOU

The following data is all data what we may collect and process when you use a CHY Consultancy Ltd. powered experience that has been built on behalf of one of our clients:

  • Information that you give us:
    • Name
    • Address, or City
    • Date of Birth, or Age
    • Photographs
    • Technical, or experience feedback
    • Competition, or Prize Draw entries

  • Information that we may collect automatically:
    • IP Address
    • GPS location when at a hotspot (and at a hotspot only, we never track the route a user of our technology takes!)
    • Browser type
    • Operating system
    • Mobile phone, tablet, laptop or desktop model
    • Browser type
    • Geographic location
    • Dwell time
    • Page views
    • Clicks, and mouse-overs, and methods used to browse away from the page

  • We may also collect information our about your devices (including phones, computers or other devices) where you access and visit our Sites. Such information may include unique device identifiers and mobile network information (including phone number), IP address, language and time zone, operating system, hardware version, device locations (including specific geographic locations, such as through GPS, Bluetooth or WiFi signals).

  • We collect and use your device location information as you use our Services, including how you move around and events that occur during your experience. Our Services include location based games whose core feature is to provide an experience tied to your real world location, so we need to know where you are to operate these experiences for you, and to plan the location of content resources (for example videos, Augmented reality markers, vouchers etc.). We identify your location using a variety of technologies, including GPS, the WiFi points you are accessing the Service through and mobile/cell tower triangulation.

INFORMATION WE COLLECT FROM OTHER SOURCES

We also work with third parties (including, for example, business partners, sub-contractors in technical, advertising networks, analytics providers, social networks such as Facebook and Twitter, search information providers, third parties who enable sign on functionality and social network integration) and may receive information about you from them.

If you choose to use features on this Site that connect to your online profiles, accounts or services (including social media accounts) (“Connected Accounts”), we may collect any information that you permit through your settings on those Connected Accounts. For example, if you log in to our site using your Facebook account and choose to allow Facebook to share your profile with us, we may collect that information. Information we receive from Connected Accounts includes email address, first and last name, location (hometown and country), gender, date of birth, likes, posts or other social activity. Please review your Connected Account privacy settings to control what information is provided to us through this option.

HOW YOUR INFORMATION MAY BE USED

We may use information held about you in the following ways:

  • To help us respond to your queries;
  • To provide you with information on the relevant Client Content;
  • To provide you, or permit selected third parties to provide you, with information about other goods and services we offer that are similar to those that you have already purchased or enquired about or that we feel may interest you;
  • To make suggestions and recommendations to you and other users of our Site about goods or services that may interest you or them;
  • To provide or permit third parties to provide targeted advertising via websites you visit about goods or services that you may find interesting (see more on this in our Cookies Policy below;
  • To measure or understand the effectiveness of advertising we serve to you and others, and to deliver relevant advertising to you;
  • To track the progress and number of entries in competitions and promotions.
  • To allow you to interact with our Site, for example by posting comments or to share information from our Site on third party social media platforms;
  • To carry out our obligations arising from any contracts entered into between you and us and to provide you with the information, products and services that you request from us;
  • To manage your access to the services or notify you about changes to the services;
  • To comply with legal and regulatory requirements;
  • To administer our Site and for internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes;
  • To improve our Site to ensure that content is presented in the most effective manner for you and for your computer;
  • As part of our efforts to keep our Site safe and secure;

We may combine information we receive from other sources with information you give to us and information we collect about you (including information in relation to your devices). We may use this combined information for the purposes set out above.

DISCLOSURE OF YOUR INFORMATION

We may share your personal data with selected third parties including:

  • Clients: the promoting partner who provided you with the link to this CHY Consultancy Ltd. experience and for whom this Site is being operated
  • Analytics and search engine providers that assist us in the improvement and optimisation of our Site;
  • Third parties when you consent to or request such sharing.

STORAGE AND TRANSFER OF DATA

All the information you provide may be processed and stored, transferred or accessed by entities around the world as described in this policy. We will take steps to ensure that your data is treated securely and in accordance with this Privacy Policy. We have put in place technical and organisational procedures designed to safeguard the information we collected on this Site.

Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our Site; any transmission is at your own risk.

COOKIES

Our Site uses cookies and other tracking technologies to distinguish you from other users of our Site. This helps us to provide you with a good experience when you browse our Site and also allows us to improve our Site. For detailed information on the cookies and other technologies we use and the purposes for which we use them see our Cookies Policy below.

SOCIAL MEDIA AND OTHER THIRD PARTIES THAT PROVIDE CONTENT, ADVERTISING OR FUNCTIONALITY ON OUR SERVICES

Some of the content, advertising and functionality on our Site may be provided by third parties that are not affiliated with us. For example, you may have the opportunity to log in to our Site using sign-in services such as Facebook Connect or an Open ID provider. These services will authenticate your identity and provide you the option to share certain personal data with us. Services like Facebook Connect give you the option to post information about your activities on this Site to your profile page to share with others within your network.

Some of these companies participate in industry-developed programs designed to provide consumers choices about whether to receive targeted advertising. Please visit the websites operated by the Network Advertising InitiativeDigital Advertising Alliance, and European Interactive Digital Advertising Alliance.

CHILDREN

This Site is to be used by people aged 13 years and above only. Use of this Site by a person under this age is in violation of this Privacy Policy.

SAFE PLAY

During game play, please be aware of your surroundings and play safely. You agree that your use of the Site and participation in the mobile experience is at your own risk, and it is your responsibility to maintain such health, liability, hazard, personal injury, medical, life, and other insurance policies as you deem reasonably necessary for any injuries that you may incur while using the Site. You also agree not to use the Site to violate any applicable law, rule, or regulation (including but not limited to the laws of trespass), and you agree not to encourage or enable any other individual to violate any applicable law, rule, or regulation. 

Without limiting the foregoing, you agree that in conjunction with your use of this Site you will not inflict emotional distress on other people, will not humiliate other people (publicly or otherwise), will not assault or threaten other people, will not enter onto private property without permission, will not impersonate any other person or misrepresent your affiliation, title, or authority, and will not otherwise engage in any activity that may result in injury, death, property damage, and/or liability of any kind. To the extent permitted by applicable law, Dentsu Aegis Network disclaim all liability related to any property damage, personal injury, or death that may occur during your use of this Site, including any claims based on the violation of any applicable law, rule, or regulation or your alleged negligence or other tort liability.

YOUR RIGHTS

You may be entitled, in accordance with applicable law, to object to or request the restriction of processing of your personal data, and to request access to, rectification, erasure, and portability of your own personal data by contacting us as described in the “Contact” section. We may require you to prove your identity with approved identification if you request this information.

You may also be entitled, in accordance with applicable law, to lodge a complaint with a supervisory authority if you consider that our processing of your personal data infringes applicable law.

You are responsible for keeping your information current and up-to-date. You may update your information by contacting us as described in the “Contact” section.

We will retain your information for as long as your account is active or as needed to provide you services. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

LINKS TO THIRD PARTY WEBSITES

Our Site may from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies.

CHANGES TO OUR PRIVACY POLICY

Any material changes we may make to our privacy policy in the future will be posted on this page prior to the change becoming effective. Please check back frequently to see any updates or changes to our privacy policy.

USERS OF SITES IN THE EUROPEAN ECONOMIC AREA

This section of this Privacy Policy applies only if you use the Site from a country that is a Member State of the European Economic Area, and supplements the information in this Privacy Policy.

Legal Basis for Data Processing

We process personal data for the purposes set out in this Privacy Policy, as described above. Our legal basis to process personal data includes processing that is: necessary for the performance of the contract between you and us (for example, to provide you with the services you request and to identify and authenticate you so you may use the Site); necessary to comply with legal requirements (for example, to comply with applicable accounting rules and to make mandatory disclosures to law enforcement); necessary for our legitimate interests (for example, to manage our relationship with you and to improve the Site); and based on consent by our customers (for example, to communicate with you about our products and services and provide you with marketing information), which may subsequently be withdrawn at any time (by using preference settings in emails or on our Sites, or emailing us as set out in the Contact section) without affecting the lawfulness of processing based on consent before its withdrawal.

We may use automated decision making technologies, including profiling, to support our data processing activities. Our automated decision making capabilities include logic that attempts to identify artists, music, communications, products, or offers that we believe may interest you. 

In some instances, you may be required to provide us with personal data for processing as described above, in order for us to be able to provide you to use all the features of the Site.

International transfers

Our sharing your personal data in accordance with this Privacy Policy, may involve transferring your data outside the European Economic Area (EEA). Whenever we transfer your personal data out of the EEA, we ensure a similar degree of protection is afforded to it by ensuring, where required by law, at least one of the following safeguards is implemented:

  • transferring personal data to countries that have been deemed to provide an adequate level of protection for personal data by the European Commission;
  • using specific contracts approved by the European Commission which give personal data the same protection it has in Europe; or
  • transferring personal data to the United States to an entity if they are part of the Privacy Shield which requires them to provide similar protection to personal data shared between the Europe and the US.

You may be entitled, in accordance with applicable law, to request a copy of relevant safeguards by contacting CHY Consultancy Ltd. as described in the “Contact” section.